Way Too Short Book Reviews: 2018 Business Books
It Doesn’t Have To Be Crazy At Work - Jason Fried & David Heinemeier Hansson
“Calm”, consistent, creative people can accomplish great things when given the time and space.
Extreme Ownership - Jocko Willink & Leif Babin
“If you want to be tough, be tougher.” If you want to be responsible, take more responsibility.
Lost and Founder - Rand Fishkin
Start-up culture isn’t like the movies. People get eaten alive by others and themselves. The numbers are very much stacked against you.
Tools Of Titans - Tim Ferriss
Incredibly intelligent people read, meditate and do not have it as figured out as it seems.
Shoe Dog - Phil Knight
A useful story of how you have to be crazy, naive, and bullish to start a company like Nike because people are not out to help you make money.
Driving Digital Strategy - Sunil Gupta
Very few companies are handling the digital revolution well, but those willing to adapt with the curve are transforming their businesses and the world.
Brewing Up A Business - Sam Calagione
Great insight into how clumsy starting a business can be, but how far you can take it with passion, drive, and the right dose of “off-centeredness”.
Without Their Permission - Alexis Ohanian
Stand up for what you believe in, dig in when times are tough, and take big chances. After all you’re just a “rounding error”, anyways.
Screw Business As Usual - Richard Branson
Take chances and do things differently; if you’re Richard Branson they will work out fine and you’ll get an island. This book is my 2018 “Stinker of the Year”.